Google My Business Profile Importance for EMDR Therapists

Google is the biggest search engine in the world, with several products catering to local businesses. One such product of Google is Google My Business. This is a great product provided by Google for local businesses.

As an EMDR therapist, Google my Business can play an important role in your private practice growth.

Why I am saying this?

Because this is a product directly embedded in the Google search page and because Google is the most used search engine in the world, more and more people visit it to search different things. Which provide a platform for local businesses to be seen to hundreds of thousands of users with click of a button.

Also, GMB as a feature comes on the second place after the Google Ads, making it a lucrative place to be in.

How it can help EMDR therapy practice?

Like I said, GMB is the second feature after Google ads, so it comes at the second place in the search results.

That means, when a user will be searching for EMDR therapy [near me] or EMDR therapy + [city], the first organic result that will be seen is GMB local pack.

A great organic spot to have your private practice listed.

What you will gain listing your EMDR Therapy practice on GMB?

There are several important benefits that you will have listing your practice on GMB.

• Like I said mentioned above, the first benefit will be that you will be among the local businesses who have the chance to be shown to local search users.
• Second important benefit will be that you will be seen as a trusted private practitioner.
• A platform where your clients can leave reviews.
• You can post important updates about your business and even post case studies transforming yourself into a credible source of knowledge in the EMDR therapy field.
• Will help in building your online entity.
• Users can look for directions to your clinic and follow along google maps.
• And most importantly, GMB will act as a platform that can provide you free, highly targeted and relevant referrals for your private practice.

So, in this online age, having clients coming from just word-of-mouth is not enough, you need to be present online too. And the first step to be there is creating your free GMB profile.

A fully optimized GMB profile will bring in consistent amount of private practice clients.

A must to have for every EMDR therapist who genuinely wants to grow and thrive.

How to create GMB profile then?

To create a GMB profile for your EMDR therapy business, you will need to go to this link, fill the necessary details like business name, location you service, primary category of your address, contact details.

After that, you will have to provide an address where Google can send you a postcard to verify your location.

What to do after successful activation of GMB?

Once you have your EMDR therapy GMB fully created and verified, you can start optimizing it with relevant keywords in description, adding questions and their answers, posting updates, adding phots, and replying to user comments and reviews.

You can even link your GMB on your website, which will be a strong local signal.

So, in the end I will only say that I you are just starting out with your online marketing, the very first thing that you should be doing is adding your business to GMB. This will greatly benefit your business.

It takes few minutes to setup and is very easy to manage. So, if you don’t have your GMB made for your EMDR therapy practice, make one today!

Navdeep.